I remember writing this post very clearly. It was during the ChannelAdvisor Catalyst event in 2011. eBay had just announced another round of fee increases but, more importantly, they announced that sellers who offered free shipping would now get a huge bump in search results. It was another move that really frustrated the sellers. It also happened to be April Fool’s Day.
As I wandered through the halls of the conference the day it was posted, more than one person stopped me to tell me how great the post was and that I had really nailed their feelings about the Free Shipping mandates by eBay. It felt great…
…until a high level eBay exec rounded the corner and came right at me.
“Freebay, huh?” he said. “Yeah, that’s REAL funny”. He walked off, unsmiling.